A few minutes of thought before you write will make the reply more useful. Decide what counts as a lead for you: a phone call, a form fill, a booked meeting, a sample request. Think about where those inquiries go once they arrive, and who answers them. Then list what you already have, such as an ad account, a website, a CRM or old campaign data.
None of this has to be polished. Write it the way you would explain it to a new hire. The service partner who picks up your request uses it to decide what to ask next and how to scope the work.
Your request, item by item
Short answers are fine. Put them in the notes box.
- Company name and website
- What you want to advertise
- Where your buyers are
- Current channels and tools
- Budget range, in words
- A deadline or start window
What to expect next
A reply from a service partner, sent to your work email. Possibly a call, if talking it through would help. Then a written proposal that you can accept, change or turn down.
That is the whole sequence. Sending the form does not sign you up for anything or share access to your ad accounts. If the work turns out to be a poor fit, the partner should tell you so, and you are under no obligation either way.